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UCA Students Shine at MEA Future Leaders Challenge 2026

The Centre of Excellence in Tourism & Hospitality Management School at the Faculty of Letters and Human Sciences of Marrakech, Cadi Ayyad University, embodies a student-centered approach that places learners at the heart of innovation and skills development. This model equips students to address the evolving challenges of the tourism and hospitality sectors with agility, creativity, and critical thinking.

Under the expert guidance of Prof. EL Aklaa Mohammed and Prof. Fadwa CHBANI IDRISSI, students once again demonstrated their ability to excel in highly competitive academic and professional environments on the international stage.

Imane Hakiki and her team from the Centre distinguished themselves as one of the three teams awarded trophies at the Future Leaders Challenge 2026, showcasing exceptional talent, strategic thinking, and collaborative spirit.

The MEA Future Leaders Challenge is a prestigious competition that brings together students, educators, and industry leaders from across the Middle East and Africa. The challenge emphasizes innovation, teamwork, and leadership, encouraging participants to develop practical solutions to the sector’s future demands. Each year, competing teams present projects that integrate technology, sustainability, and inclusivity, contributing to the development of the next generation of leaders in tourism and hospitality.

This achievement reflects the excellence of the Centre’s educational programs and the dedication of both students and faculty, who continuously push the boundaries of innovation and sustainable development in the field.

Through accomplishments like these, the Centre of Excellence reaffirms its position as a leading institution in training the future professionals of the tourism and hospitality industry, fostering strong and meaningful connections between academia and the sector.

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